With more than 17 million Brits finding an empty fridge one of the most frustrating parts of returning from holiday, Tesco launched its ‘Back From Holiday Shop’ to help travellers restock with the essentials from the moment they land.
In partnership with easyJet holidays and London Southend Airport, Tesco brought the pop-up experience directly to the baggage carousel, giving returning holidaymakers the chance to collect their suitcase and a complimentary bag of Tesco essentials all in one stop. Packed with the everyday products they’ve missed most while away – from a first cup of tea and fresh milk to classic British favourites and fresh fruit and veg.
Travellers arriving on selected easyJet holidays flights received a welcome-home bundle designed to make the return journey easier, while the wider campaign ‘Need Anything From Tesco ‘ highlights Tesco’s commitment to helping customers with the everyday moments that matter.
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