WE CREATE CAMPAIGNS WITH HEART

We believe that from great stories come exceptional campaigns. And just like Dorothy’s Tin Man who longs for a heart, we also strive to create campaigns with Heart. Campaigns with a focus and a unifying beat that bring the creative and brand strategy together into one powerful communication.

To do this, we have to make communications human again. That means keeping things simple and working with our clients to create campaigns that

really matter to people. Using our Heart Monitor evaluation tool, we find and test stories that will evoke a feeling, an emotion, an action or a change in perception and, most importantly, help create narratives that can be easily shared by others time and time again.

We are a down-to earth team and talk to our consumers and clients as real people. That means no jargon, no techie talk, no fluff. Just a real understanding of the brand and the people we need to reach.

We believe that from great stories come exceptional campaigns. And just like Dorothy’s Tin Man who longs for a heart, we also strive to create campaigns with Heart. Campaigns with a focus and a unifying beat that bring the creative and brand strategy together into one powerful communication.

To do this, we have to make communications human again. That means keeping things simple and working with our clients to create campaigns that really matter to people. Using our Heart Monitor evaluation tool, we find and test stories that will evoke a feeling, an emotion, an action or a change in perception and, most importantly, help create narratives that can be easily shared by others time and time again.

We are a down-to earth team and talk to our consumers and clients as real people. That means no jargon, no techie talk, no fluff. Just a real understanding of the brand and the people we need to reach.

ABOUT US

Tin Man is a consumer communications agency with a passionate team of specialists – all with PR at their heart. From creatives, strategists and account handlers to event specialists, media relations and social media gurus. We offer: PR, media relations, social media, events/ launches/ experiential, sponsorship amplification, reputation management, brand and communications strategy, media training, messaging workshops.

The Tin Man team have worked across a breadth of sectors: consumer, consumer tech, lifestyle, food/ drink, entertainment, travel, fashion and health and finance.

MANDY SHARP: THE FOUNDER

At a glance:
• Former MD of global PR agency Citizen
• Co-founder of Brando – hybrid pr, experiential & social media agency (20 award nominations in 6 yrs)
• 16 years comms experience
• Award winning campaigns – from BT to Gatwick to Haribo & Sony
• Industry judge – PR Week Awards, PRCA awards

Mandy has been running agencies since 2005. However, she believes her biggest achievements lie in understanding what her clients want, maintaining a happy, motivated team and perhaps, most importantly, producing creative and memorable campaigns that make a difference.

THE FOUR C'S
CLIENTS
We get straight to the heart of the issue. Really, (really) understand what you want to achieve. And we’ll never send you 10 slides if one will do.
CREATIVITY
We strive to create ideas and stories that touch people. Campaigns that make people think differently and, more importantly, act in ways that drive value for your brand.
COMMUNITY
Heart Monitor: we research concepts and understand consumer motivators, beliefs, mind sets, behaviours.
COMMERCIAL
It’s simple. Brand building is a given – A Tin Man campaign must improve the bottom line.